RICHLDESIGN

ABOUT

My name is Richard Betancourt and I am a Graphic & Web Designer. As a Graphic & Web Designer I have brought 9+ years of experience and creativity to every project. Bringing in a deep understanding of the design principles and a great attention to detail. My experience spans across print and digital, including user experience and interactive design, allowing me to create strong visuals and problem solving solutions. With a strong grasp of current design trends, and well versed industry standard software, I create impactful designs that is communicative and drives results.

SERVICES

BRAND IDENTITY

I have worked with over 20 companies to ensure a cohesive and compelling brand image that effectively communicates the brand’s values and engages its target audience. My work includes designing logos, color schemes, typography, and other key brand assets.

UI/UX

My expertise includes user research, wireframing, prototyping, and usability testing, all aimed at enhancing user satisfaction and interaction. My work focuses on creating user-centered designs that effectively meet both business goals and user needs.

WEB & SOCIAL MEDIA DESIGN

My work includes designing engaging websites and social media graphics, are all aimed at enhancing brand presence and driving user engagement. I excel in optimizing designs for different devices and platforms to ensure a consistent and impactful online identity.

RFP & PRESENTATION

I have developed a strong ability to create compelling and visually effective documents for proposals and presentations. I focus on creating visually polished and strategically structured content to support successful outcomes and drive business development. I have experience in with both Microsoft Word and Powerpoint, as well as experience in designing presentations for government and private military organizations.

PUBLICATION DESIGN

My expertise includes effective layout design, typography, and visual storytelling, ensuring that each publication is both aesthetically pleasing and effective in communicating its content. I focus on blending creativity with functionality to produce high-quality materials that captivate readers and uphold brand standards.

PRINT COLLATERAL DESIGN

I have worked in creating visually striking marketing materials, such as brochures, flyers, and business cards. My expertise includes conceptualizing and designing print assets that enhance brand identity and drive engagement. I focus on delivering high-quality designs that are both visually appealing and aligned with strategic goals, ensuring impactful communication across various print media.